Campaigns
Pick an outcome.We build the campaign.
Every SoundSpend campaign type is a complete advertising strategy underneath — objectives, audiences, exclusions and retargeting are handled for you.
Grow My Audience
Put your content in front of people who have never heard of you.
We run your video to new people who like artists similar to you. Everyone who watches becomes part of an audience you can reach again later.
Example campaign
Reel — Find New Fans
- People reached
- 18,421
- Video views
- 6,204
- Added to your audience
- 3,821
Promote My Music
Send people to your song on the streaming service they already use.
We run your video and send anyone who taps it to your SoundSpend music page, where they pick Spotify, Apple Music or YouTube.
Example campaign
New Single — Listener Campaign
- Music page visits
- 1,884
- Tapped to listen
- 1,267
- Spent
- $147 / $200
Grow My Instagram
Push more attention toward your Instagram, so your posts land on more feeds.
We promote your content to people likely to follow and engage. Everyone who engages joins your Instagram Audience, ready for your next release.
Example campaign
Instagram — Profile Push
- People reached
- 9,340
- Post engagements
- 1,102
- Profile visits
- 612
Promote a Show
Sell tickets for one night, in one city.
We warm up people near the venue with your music first, then show the ticket ad to the ones who paid attention. Everything stops the day after the show.
Example campaign
Cleveland — Sept 10
- Local people reached
- 2,184
- Engaged locally
- 386
- Ticket page visits
- 63
Promote a Tour
Enter your dates once. Every city gets its own local funnel.
For each city we build local awareness with your music, then sell tickets to the people who engaged. Each city is kept separate so nobody sees the wrong show.
Example campaign
Fall Tour — 8 stops
- Cities live
- 4
- Budget
- $1,500
- Spent
- $872
Sell Something
Merch, vinyl, a special release — anything with a link.
We run your content to your warmest fans first, then out to new people, and send taps to the link you give us.
Example campaign
Vinyl Pre-Order
- Fans reached
- 7,410
- Store visits
- 918
- Spent
- $96 / $150
You'll never see an ad set.
Objectives, placements, exclusions and retargeting windows are chosen by SoundSpend based on the goal you picked. You choose the music, the content and the spend.
Start Promoting